Facets Multi-Media's mission is to preserve, present and distribute independent, world and classic film, and to educate adults and children in the art and legacy of film. The goal was to align Facets’ value statement with its current programs, space, and organizational methods in order to increase word-of-mouth recommendations, gaining new members and visitors.

Through user observation and expert interviews, the recommendation was to develop their under-used spaces to create a convivial atmosphere in which customers are welcome to linger. Facets can become a destination, instead of just a stop-in point, by building community in order to attract new visitors and offering a better browsing and acquisition experience.

Facet's

Download the full report HERE